Schneider Electric is a global specialist in energy management and automation, delivering integrated solutions across power, control, critical power, and energy efficiency. Operating under more than 120 brands worldwide, the organisation is built on three historic pillars—Merlin Gerin, Telemecanique, and Square D—while much of its growth has been driven by strategic acquisitions over the past decade.
REIMAGINATION was commissioned to develop a new communications platform to support Schneider Electric’s evolving strategy and large-scale brand migration. The scope included concept development and the creation of a cohesive new look and feel across all internal and external communications.
The rollout spanned a wide range of touchpoints, including a 400-page product catalogue, showroom environments, banner walls, advertising campaigns, exhibition stands, corporate publications, and both indoor and outdoor brand executions—ensuring consistency, clarity, and impact at every level.

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